SM Prime Holding hold the 2022 International Coastal Cleanup together with SM Cares, SM By the Bay

SM Prime Holding hold the 2022 International Coastal Cleanup together with SM Cares, SM By the Bay

By At Friday, September 30, 2022 0

SM Prime Holdings, together with SM Cares and SM By the Bay once again took part in the annual International Coastal Cleanup (ICC), bringing together thousands of volunteers into an event that underscored the importance of protecting the world's seas, oceans, and other bodies of water. The event took place last September 17 at Pasay City's SM By the Bay Central Park and SM Mall of Asia Complex.


This year, 2,438 volunteers, including students, professionals, and others from various private and public organizations, participated in the ICC. An estimated 12,158 kg of rubbish, equivalent to 1,613 filled trash bags, was successfully collected at the conclusion of the exercise.

Among those who graced the event were Climate Change Commission Vice Chairperson Sec. Robert Borje, Department of Environment and Natural Resources-National Capital Region (DENR-NCR) Regional Executive Director Jacqueline A. Caancan, DENR-NCR Regional Executive Director for Technical Services Engr. Ignacio R. Almira, DENR-NCR Regional Strategic Communication and Initiatives Group Head Chris Villarin, DENR-NCR Communication Development Officer II Ariz Abad, SM Investments President and CEO and 2GO Group President and CEO Frederic DyBuncio, SM Prime Holdings Inc. SVP Glenn Ang, SM Supermalls SAVP for Operations Perkin So, SM By the Bay Mall Manager Marie Charlene Claire K. Canoy-Narvasa and PricewaterhouseCoopers (PwC) Philippines’ Markets and Assurance Executive Director Allan Cao.


SM By The Bay and SM Cares’ ICC event for this year was done in collaboration with different private and government agencies




The ICC is a yearly global event that encourages individuals to be part of the movement for cleaner seas and oceans. Every year, thousands of Filipinos from different backgrounds and communities volunteer to help keep the country's beaches and waterways clean.

"The International Coastal Clean Up is a component of the SM Green Movement as a whole. SM Prime's many Sustainability programs across its malls, apartments, hotels, and leisure assets promote resource conservation and environmental protection to enhance the quality of life in the communities it serves, "said Perkin So, SVP of Operations for SM Supermalls.

This year's event was made possible by SM Offices, 2GO, PwC, Maynilad, and International Coastal Clean Up Philippines. The DENR-NCR, the Climate Change Commission, and the Philippine Coast Guard were also present to provide their support.




Aside from the annual observance of ICC, other sustainability projects of SM Cares include the Trash-To-Cash Recycling Market where individuals can drop off their recyclable waste in exchange for cash; the Plastic Waste and Electronic Waste Collection Programs, which promote responsible plastic and electronic waste management affecting our seas, just to name a few.

SM Cares is the corporate social responsibility arm of SM Prime Holdings, responsible for initiatives that promote sustainability and the development of the community. SM Cares’ advocacies include programs on Women and Breastfeeding Mothers, Persons with Disabilities, Senior Citizens, and Children and Youth, as well as the Bike-Friendly SM initiative, in addition to its programs on the environment.
 
For more information, go to www.smsupermalls.com/smcares. 


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